MCO-23 · December 2024 · English

IGNOU MCO-23 December 2024 Previous Year Question Paper

STRATEGIC MANAGEMENT

Structured previous year question paper for MCO-23, December 2024 session.

Max marks: 100 · Questions: 8

Verified: 8 Sept 2026

MASTER OF COMMERCE

(M. COM.)

Term-End Examination

December, 2024

MCO–23 : STRATEGIC MANAGEMENT

Time : 3 Hours Maximum Marks : 100

Note : Attempt any five questions. Each question

carries equal marks.

Q1.What is the meaning of strategy ? Discuss the levels and importance of strategy. 4+10+6

Q2.(a) Describe the EPRG framework with respect to global business. 10

(b) Explain the Industrial Or ganization Model. 10 [ 2 ]

Q3.(a) What is corporate strategy ? Discuss the different types of corporate strategies. 4+6

(b) What are the condition s under which organisations adopt retrenchment strategies ? Briefly describe the variant of these strategies.

Q4.How is a competitive stra tegy formulated ?

Q5.Explain frame -work for competitor analysis. Also discuss the corporate strategy for declining industries. 6+6+8

Q6.(a) Define Corporate Governance. Describe different models of Corporate Governance.

(b) Explain the different types of operational controls with suitable examples.

Q7.Explain process of strategy evaluation and also describe Business Portfolio Analysis briefly. 8+12 [ 3 ]

Q8.Write short notes on any four of the following : 4×5=20

(a) Strategic analysis

(b) Competitive forces

(c) Advantages of differentiation

(d) Balanced Score card

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(b) usr`Ro 'kSyh