BRL-101 · December 2024 · English
IGNOU BRL-101 December 2024 Previous Year Question Paper
OVERVIEW OF RETAILING
Structured previous year question paper for BRL-101, December 2024 session.
Max marks: 100 · Questions: 8
Verified: 24 Aug 2026
DIPLOMA IN RETAILING /
B. B. A. IN RETAILING
(DIRL/ BBARIL)
Term-End Examination
December, 2024
BRL-101 : OVERVIEW OF RETAILING
Time : 3 Hours Maximum Marks : 100
Note :
(i) Attempt any five questions.
(ii) All questions carry equal marks.
Q1.Discuss the global and Indian trends in retailing with the help of suitable examples.
Q2.Explain the different theories of structural changes in retailing.
Q3.Explain merchandise mix and various factors affecting merchandise mix decisions.
Q4.How does store atmosphere play a vital role in setting up a retail unit ? Explain with suitable illustrations.
Q5.Explain the various methods for measuring performance and audit in retailing.
Q6.Discuss the different types of technological trends in retailing.
Q7.Discuss the different types of employment options in retail.
Q8.Write short notes on any two of the following : @ Benefits of managing ethics in the workplace Gi) E-tailing
(ii) POS Software