BEGG-171 · June 2023 · English
IGNOU BEGG-171 June 2023 Previous Year Question Paper
MEDIA AND COMMUNICATION SKILLS
Structured previous year question paper for BEGG-171, June 2023 session.
Max marks: 100 · Questions: 11 · Sections: 3
Verified: 5 Aug 2026
BACHELOR OF ARTS (GENERAL)
(BAG)
Term-End Examination
June, 2023
BEGG-171 : MEDIA AND COMMUNICATION
SKILLS
Time : 3 Hours Maximum Marks : 100
Note : This question paper has two Sections—
Section A and Section B. Both Sections are
compulsory.
Section—A
Note : Answer any two in about 150-200 words
each. 2×10=20
Q1.Write a brief note on cyber media. [ 2 ]
Q2.What are the aims and objectives of an advertisement ? Explain.
Q3.Discuss the process involved in preparation for an ‘unscripted’ programme.
Q4.What are some of the uses of multimedia ? Give an example as an illustration.
Section—B
Note : Answer any four in about 400-450 words
each. 4×20=80
Q5.What are the basic rules and techniques followed by TV news reporters while writing for television ? Explain.
Q6.Discuss the impact of radio and television on our lives by giving examples.
Q7.What is an Advertisement ? State its need and function.
Q8.Discuss the various strategies for advertising a product or an idea. Explain by giving examples.
Q9.What do you understand by the basics or the grammar of television programmes ? Explain with examples.
Q10.Discuss the role of the internet in writing and media.
Q11.Discuss the impact of social and cyber media on our lives.