BEGG-171 · December 2022 · English

IGNOU BEGG-171 December 2022 Previous Year Question Paper

MEDIA AND COMMUNICATION SKILLS

Structured previous year question paper for BEGG-171, December 2022 session.

Max marks: 100 · Questions: 10 · Sections: 2

Verified: 5 Aug 2026

BACHELOR OF ARTS (GENERAL)

(BAG)

Term-End Examination

December, 2022

BEGG-171 : MEDIA AND COMMUNICATION

SKILLS

Time : 3 Hours Maximum Marks : 100

Note : Answer any five questions choosing at least

two questions from each Section. All

questions carry equal marks. Answer each

question in about 300 words.

Section—A

Q1.Discuss the basic rule s for writing for various mass media.

Q2.What are the differen t strategies employed to create an advertisement ? Discuss.

Q3.Identify the principle s and examine the processes involved in news scripting for the broadcast media.

Q4.Discuss the structure and various types of editorials.

Q5.Define communication. Dis cuss its role, functions and different kinds.

Section—B

Q6.Prepare a copy for radio advertisement for promotion of regional languages in the contex t of National Education Policy (NEP). How is radio advertisement distinct from Press and TV advertisement ?

Q7.Write a 30 sec. TV advertisement for promotion of the idea of ‘Education For All’ without models. (No human beings).

Q8.Write a feature article on impact of social media.

Q9.Write an e -mail to your friend telling him/her how you plan to spend your holidays.

Q10.Write a blog on your travelling to a unique destination.