BEGG-171 · December 2023 · English
IGNOU BEGG-171 December 2023 Previous Year Question Paper
MEDIA AND COMMUNICATION SKILLS
Structured previous year question paper for BEGG-171, December 2023 session.
Max marks: 100 · Questions: 12 · Sections: 3
Verified: 5 Aug 2026
BACHELOR OF ARTS (GENERAL)
(BAG)
Term-End Examination
December, 2023
BEGG-171 : MEDIA AND COMMUNICATION
SKILLS
Time : 3 Hours Maximum Marks : 100
Note : This question paper has two Sections—
Section A and Section B . Both Sections are
compulsory.
Section–A
Note : Attempt any two question in about
150-200 words each. 2 × 10 = 20
Q1.What are the different element s of communication ? Explain with examples.
Q2.Enlist the different types of advertisement you find in newspapers and magazines.
Q3.State the meaning of the term “News” and describe its elements.
Q4.Discuss briefly the uses of computer network for organizations and for individuals.
Section–B
Note : Attempt any four questions in about
400-450 words each. 4 × 20 = 80
Q5.Discuss in detail the various characteristics of a film. Explain with examples.
Q6.What are the basic rules to be followed while writing scripts for the radio broadcast ?
Q7.Explain by giving suitable examples.
Q8.Discuss the main elements of the World Wide Web a nd explain how writing for the w eb differs from writing for print media.
Q9.Describe the principle s of and process involved in news scripting for the broadcast media.
Q10.What is ethical advertising ? How is it different from unethical advertising ?
Q11.Enlist various characteristics of a TV ad that makes it a distinctive genre.
Q12.What is an editorial ? Dis cuss the parallels of editorials in other media by giving suitable examples.