MMPC-012 · June 2025 · English

IGNOU MMPC-012 June 2025 Previous Year Question Paper

STRATEGIC MANAGEMENT

Structured previous year question paper for MMPC-012, June 2025 session.

Max marks: 100 · Questions: 9

Verified: 11 Sept 2026

MASTER OF BUSINESS

MANAGEMENT/MBA (HEALTH

CARE AND HOSPITAL

MANAGEMENT) /

MBA (LOGISTICS AND SUPPLY

CHAIN MANAGEMENT)/

MBA (CONSTRUCTION

MANAGEMENT)

(MBA/MBAHCHM)

Term-End Examination

June, 2025

MMPC-012 : STRATEGIC MANAGEMENT

Time : 3 Hours Maximum Marks : 100

Note : Attempt any five questions. All questions

carry equal marks.

[ 2 ] MMPC–012

Q1.What do you mean by ‘strategy’ ? Discuss the features of strategy with examples.

Q2.Write short notes on the following :

(a) Core values

(b) Strategic intent

Q3.Explain various modes of entry in global markets with examples.

Q4.Briefly summarize, what you understand by the general environment and its relevance for business.

Q5.Explain the concept of ‘Resource Based View’ of strategic management. Further, discuss the relationship among resources , capabilities and competitive advantage.

Q6.What is the role of cost in business growth ?

Q7.Explain Porter’s ‘cost leadership’ with respect to generic strategies.

Q8.What is competitive strategy ? Discuss dimension for formulation of competitive strategy with illustrations.

Q9.What is diversification strategy ? Explain the alternative routes to diversification.